Maison Logo Online Flagship Stores 2

Powering e-commerce for leading luxury brands

Launched in 2006, YOOX NET-A-PORTER GROUP’s Online Flagship Stores division partners with leading luxury brands to power their own E-commerce destinations. It provides a suite of B2B luxury services including online and mobile store development, high-precision omnichannel logistics, exceptional customer care, impactful digital marketing, data-driven merchandising and global strategy development.

The division’s main aim is to help brand partners anticipate customer needs and create a seamless luxury retail experience. Its advanced omnichannel model – NEXT ERA – blurs the lines between online shopping, mobility and the boutique, providing unprecedented visibility and access to products across the world, transforming the shopping journey for customers, wherever they are and however they choose to shop.

In 2019 YOOX NET-A-PORTER officially opened its new state-of-the-art Innovation Space in Milan to support the Online Flagship Stores mono-brand offer, exploring the shopping experience of the future by combining mobile, visual recognition, augmented reality and customised technologies.

Image composition of six website homepage screenshots: Armani, Chloé, Isabel Marant, Alaia, Montblanc, dunhill

About Online Flagships Stores


YOOX NET A PORTER GROUP's Online Flagship Stores division provides a suite of B2B luxury services including online and mobile store development, high precision omnichannel logistics, exceptional customer care, impactful digital marketing, data driven merchandising and global strategy development.

Job opportunities

No two careers are the same

Learn more about jobs at Online Flagship Stores and if you do not find a job that matches your expectations today, we invite you to submit your profile for future opportunities.

Three mobile phones, each showing a different website homepage managed by the Online Flagship Stores

FOUNDED
2006 in Milan, Italy

PRESIDENT
Francesca Tranquilli

2020
ARMANI and YOOX NET-A-PORTER announce NEXT ERA partnership

2017
Launch of NEXT ERA omnichannel model with VALENTINO

2006
Launch of first Online Flagship Store: Marni.com

FIND US

YNAP.com

FOLLOW US