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Sales by Region

      Movement at:
  March 2006
€ m
  March 2005
€ m
 
Constant
exchange
rates
 
Actual
exchange
rates

Europe

1811   1580   +14%   +15%
Japan
723   639   +15%   +13%
Asia-Pacific
899   755   +14%   +19%
Americas
875   697   +21%   +26%
  4308   3671   +16%   +17%

Europe

European markets accounted for 42 per cent of Group sales, the three most important markets in the region being France, Italy and Switzerland. European sales increased by 15 per cent, the strong growth rate reflecting good performances in most major markets and very high growth in the Middle East and Russia. In contrast, sales in the UK market were flat.

Japan

Jewellery and watch brands benefited from a return of consumer confidence in Japan; overall sales in the country increased by 13 per cent during the year.

Asia-Pacific

Double-digit sales growth in most major markets, despite demanding comparative figures, reflected very strong demand for watches in particular. Sales in China, representing 13 per cent of regional sales, increased by 48 per cent at historic rates. The high rate of growth reflects the Group’s continuing investment in this market, including the establishment of distribution subsidiaries for Cartier, Montblanc and Alfred Dunhill in mainland China.

Americas

Sales growth in the Americas region reflected the continuing strength of consumer confidence in the United States during the period, with most brands reporting double-digit growth. The region accounts for 20 per cent of Group sales.

Sales by region