Baumgartenstrasse 15, Schaffhausen, Switzerland
Chief Executive: Georges Kern Finance Director: Matthias Schuler
www.iwc.com

IWC Schaffhausen is steadily strengthening its position internationally and consolidated its worldwide acceptance very successfully in 2004.

The Aquatimer family, which was launched in partnership with The Cousteau Society, is responsible on the one hand for the tremendous success during the past year. The association with the legend of marine scientist Jacques-Yves Cousteau made the Aquatimer models incredibly popular, and demand was accordingly high. IWC, on the other hand, as 'The Engineer of fine Watchmaking', has pushed ahead with the continuing development of its movements and has added new mechanisms featuring elaborate 'complications'.

The IWC Calibre 50010 - the largest of all the automatic movements available on the world market - powers the Portuguese Automatic and IWC has accomplished an exclusive watch complication in the Portuguese Tourbillon Mystère. IWC remains true to its credo: Probus Scafusia - good, solid craftsmanship from Schaffhausen. This pledge is the expression of a philosophy that has been valid ever since IWC was founded by Florentine Ariosto Jones in the year 1868.

2004 saw the opening of the first IWC boutiques in Las Vegas, Dubai and Singapore. With these boutiques, IWC laid another milestone in its drive into the Asian and American markets, both of which are reporting outstanding rates of growth. Georges Kern Chief Executive
	The Portuguese Automatic model in 18 ct rose gold with brown crocodile leather strap